Tourism Resources

Idaho will leave you in awe.

Idaho draws hundreds of thousands of visitors each year. The influx of tourism dollars is a huge boon to our state economy, directly supporting businesses that offer outstanding recreation, lodging diversity, fine dining and more.

Tourism plays a pivotal role in inspiring residents and attracting visitors from around the world to experience the state’s unmatched beauty and cultural heritage. Visit Idaho leads efforts to position the Gem State as a premier travel destination through strategic advertising, public relations, partnerships and maintaining volumes of information on our main tourism website, visitidaho.org, and more.

These tourism efforts are funded by a 2% lodging tax paid by travelers and collected by hotels, motels, short-term rentals and private campgrounds. This funding—now exceeding $21 million annually—enables a range of impactful initiatives:

• 45% supports nonprofit local and regional tourism development organizations through the Idaho Regional Travel and Convention Grant Program.
• 45% is allocated to statewide programs targeting domestic and international consumers, tour operators, travel agents and travel journalists.
• 10% is dedicated to the administration of Visit Idaho’s programs and activities.

Learn more about the tourism industry on our website industry.visitidaho.org or at the button below. You might also sign up for the Tourism Industry Newsletter at the button below as well.