When screeches and splashes rise up from water in the Salmon River Valley and lakeside jam sessions carry long into the night, it’s summertime in Idaho. There are dozens of signs that the dry heat has settled in, one being the buzz of propellers overhead, hauling buckets through the air towards a nearby wildfire. Since […]
Category Archives: Commerce
Company Spotlight: First Response Fire
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Company Spotlight: Lactalis American Group
Mascarpone: while you may not be able to pronounce or spell it, you can appreciate how it elevates a fresh slice of tiramisu. Want to truly sweeten the experience? Go for the tub made fresh at Lactalis American Group in Nampa, Idaho. “It’s made from simple, great ingredients that we have here locally,” said Sebastien […]
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Company Spotlight: Black Sage
During Thanksgiving week, 2017, a drone buzzed over Levi’s Stadium in Santa Clara, California, dropping leaflets onto a crowd as they watched the San Francisco 49ers take on the Seattle Seahawks. Later that afternoon, fans attending a football game between the Oakland Raiders and Denver Broncos were also caught by surprise when leaflets rained down […]
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Company Spotlight: Mondo Fly Fishing
Leather suspenders, a wool button-down shirt, khakis, a beige bucket hat and a wicker fish basket. With the addition of a rod and reel, this is the stereotypical uniform of a fly fisherman channeling “A River Runs Through It.” Unless you’re Taylor Barlow or Levi Gephart, owners of Mondo Fly Fishing. “I was tired of […]
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Company Spotlight: TLK Dairy
If you’re into the smell of manure, you won’t find it at TLK Dairy. If something about a dirty pen or a cramped facility really makes you smile, steer clear of TLK. This is not your average dairy. “We take pride in keeping our facility clean,” said Terry Ketterling, owner of TLK Dairy. “We produce […]
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Company Spotlight: Sapidyne
If Sapidyne is too difficult to say, try addressing the Boise-based company by the definition of its name instead: an intelligently pleasing force. Sapidyne Instruments is home to technology with the potential to save pharmaceutical and biotechnology companies billions of dollars. Their primary product, KinExA, is a tool used to measure the binding characteristics of […]
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Company Spotlight: Jayco
With access to over 35 million acres of public land, including nine national forests, nearly 80% of Idaho residents participate in outdoor recreation each year, making it the perfect testing ground for companies like 50-year-old recreation vehicle manufacturer, Jayco. Jayco, a division of Thor Industries, has a portfolio that includes single and double axel camping […]
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Company Spotlight: Muscle Donut
A face full of donuts isn’t the secret weapon of a professional athlete. Lean muscles aren’t built from high fat, high sugar, highly-processed foods. For fitness competitor Jackie Melesio, that was a problem. “I’ve always been into fitness and I’ve always loved donuts,” said Jackie. “When I started doing fitness competitions I realized donuts didn’t […]
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Company Spotlight: Cradlepoint
Most people share the same morning ritual: wake up, roll over, unlock smartphone, tap and scroll. The wireless networks that penetrate nearly every waking moment of society are growing as ubiquitous as ever. Today, consumers expect a connection wherever they go. “Cellular networks have become very pervasive, very reliable and very fast,” said Todd Krautkremer, […]
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Company Spotlight: SJX Jet Boats
From remote Alaskan waters to typhoon recovery in the Philippines, touring the turquoise shallows of the South Pacific to skimming down the Clearwater in search of steelhead, SJX Jet Boats is making waves across the globe. “I’ve got a map in my office that’s speckled with pins and marks where we have boats around the […]
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