ESTO 2015: Defining the Travel Experience

By Andrea Rayburn, Tourism Specialist The U.S. Travel Association’s Educational Seminar for Tourism Organizations brought more than 800 travel ambassadors, trendsetters and innovators from across the U.S. to Portland August 22-25th. This national forum had its largest attendance since its creation 32 years ago. The four day event brings state tourism offices, destination marketers and…