Tourism Contacts

Our team is here to help.

Idaho Tourism builds our economy by promoting Idaho as a visitor destination on a national and international level. The team uses strategic marketing and public relations to create awareness of Idaho’s attractions and foster sustainable growth.

The division also supports local non-profit and regional tourism development organizations through a competitive marketing grant program. Workshops, training, co-op marketing opportunities and assistance with marketing and public relations efforts are available to all tourism suppliers in Idaho.

Our $3 billion tourism industry plays a vital part in Idaho’s economy by providing over 45,800 direct jobs which generate $475 million in local, state and federal tax revenues.

Do you have questions about Idaho Tourism? Contact information for our team is listed below.

• Matt BorudMarketing and Innovation Administrator

  (208) 287-0772
  matt.borud@commerce.idaho.gov

• Diane NortonTourism Manager

  (208) 287-0785
  diane.norton@tourism.idaho.gov

  Staff Management, Idaho Travel Council, Marketing and Planning, Idaho Conference on Recreation, Scenic Byways/Roadsider, Film Office Queries, Region 2 Rep

• Laurie McConnell Senior Tourism Specialist

  (208) 287-0781
  laurie.mcconnell@tourism.idaho.gov

  Tourism Media Relations-Domestic, Domestic Media Missions, Industry Newsletter, Industry Brand Management, Region 1 Rep

• Nancy Richardson Senior Tourism Specialist

  (208) 334-2470
  nancy.richardson@tourism.idaho.gov

  International Tourism Marketing, Trade Shows, Media Relations, Publications, Brand USA collaboration, Region 3 & 6 Rep

• Andrea Rayburn Tourism Specialist

  (208) 780-5140
  andrea.rayburn@tourism.idaho.gov

  Content Development, Photo and Video Asset Development, Influencer Marketing and Campaign Collaboration, Campaign and Brand Management, Travel Guide, Lodging Listings, Region 5 Rep

• Amy Alpers Tourism Specialist

  (208) 780-5153
  amy.alpers@commerce.idaho.gov

  Domestic Motorcoach, Trade Shows, Culinary and Special Events (i.e. Craft Beer Month, Sponsorships, etc.),  Hospitality Training, Sales Collateral, Region 3 Rep

• Cristin Wondergem Tourism Specialist

  (208) 287-3154
  cristin.wondergem@tourism.idaho.gov

  Social Media Marketing Campaigns, Visual Assets, Production Guide, Consumer Newsletter, Region 7 Rep

• Tina Caviness Tourism Associate Analyst

  (208) 780-5142
  tina.caviness@tourism.idaho.gov

  Visit Idaho Travel Queries, Fulfillment Vendor Management, Bulk Publication Requests, Tourism Database Management, Kids/Roadsider Brochures, Statewide Event Calendar, ICORT Sponsorships, Film Office Queries, Itinerary Development, Region 4 Rep

• Ewa Szewczyk Grants and Contracts Manager

  (208) 287-0784
  ewa.szewczyk@commerce.idaho.gov