National Travel and Tourism Week Returns to Idaho

National Travel and Tourism Week Returns to Idaho

May 3-11 serves as a reminder of how important tourism is to the state, and how it can be supported on national, regional and local levels

BOISE, Idaho – April 30, 2014 – Since 1984, the first week of May has been deemed National Travel and Tourism Week by the U.S. Travel Association. This week is meant to showcase the power of travel, and acknowledge why this industry is so important to both visitors and residents. This year’s dates are May 3-11, coinciding with the annual Idaho Conference on Recreation and Tourism held May 6-8 in Sun Valley.

Travel in Idaho in consistently among the top five industries in the state, and nationwide it is among the top 10 industries in 49 states.

“In 2013, tourism directly supported 7.9 million jobs across the nation, including many right here in Idaho,” said Jeffery Sayer, director of the Idaho Department of Commerce. “Not only does National Travel and Tourism Week celebrate the benefits of travel in our community, but it allows us to inform elected officials and local citizens about the industry’s true widespread effect in Idaho and across America.”

A National Travel & Tourism Week PSA starring Governor C.L. “Butch” Otter can be seen here. 

According to the U.S. Travel Association, tourism is especially significant locally:

  • $4.1 billion in travel-related spending in Idaho (U.S. Travel Association, 2012 data)
  • $532.5 million in local tax revenue generated in Idaho (U.S. Travel Association, 2012 data)
  • 28,000 jobs supported by travel and tourism in Idaho (Idaho Dept. of Labor, 2013 data) 

Tourism is a growing industry in our state, and it brings real money to the communities that embrace it,” said Diane Norton, tourism manager at the Idaho Department of Commerce. “The data backs this up – we are already at an 8.24-percent increase in tourism-related tax collections in 2014 over last year.”

Across Idaho, travel employs a diverse workforce, from airline and hotel employees, to restaurant, attraction and retail workers.  Travel supports employees in other industry sectors, as well, such as construction, manufacturing and finance.

Tourism money is felt nationwide as well:

  • $887.9 billion in travel-related spending
  • $133.9 billion generated in federal, state and local tax revenues
  • 14.9 million American jobs supported – good paying jobs that cannot be outsourced.
                (U.S. Travel Association, 2013 data)


Idaho—Adventures in Living
Idaho is home to thousands of miles of biking trails, mountains to climb, lakes to fish, 18 ski resorts and more whitewater than any other state in the lower 48. So take a break from it all and come out to play. Visit for more information and vacation ideas.

Contact: Laurie McConnell, Idaho Tourism, 208.287.0781,

News Categories: Business, Communities, Travel