Other Marketing Tools You Can Us

1. Host community events and use participants to share your message.
2. Feature your stories in site publications, newsletters and brochures. Writing informative articles helps crystallize your ideas and express them in more powerful ways. This will make you more attractive to your clients. Sharing your expertise through articles gives you more visibility, positions you as an expert and establishes your credibility.
3. Publishing articles gives you a better chance of catching the interest of even lukewarm prospects.
4. Have flyers to distribute whenever the opportunities arise. Don’t have too much text. Stay on target with your message and be creative in having just enough information to capture the interest of the reader and generate leads.
5. Solicit testimonials from current clients to share with potential clients, use in news releases and other marketing materials and share them widely. Send articles to clients and prospects to keep in touch and educate them about your products and services without being pushy.
6. Build strong partnerships with key resources in your area, region and state to assist you in your marketing efforts.
7. Share success stories with the media. Success stories can also be collected to use in your own marketing materials. A quote from a satisfied customer can be powerful, by making it more human. If you use a quote, be sure and get permission first.
8. Information you provide should be timely and correct. Announce new information or services your program offers. This will capture the attention of the media and their readers or listeners.